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Case Studies

Discover the leading brands we work with and explore how
they are building customer loyalty using Novus

Equitas

With the motive to uplift the banking experience, we helped equitas banking customers to spend & save smartly through their loyalty program - Equinox Rewards. The program helped bank to witness a tremendous increase in point redemption rate by customers thereby increasing their profit margin to a huge extent.

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IDBI Bank, a public sector bank - introduced a highly connectible and rewarding eCommerce Marketplace for their debit card users named - IDBI Bank Delight & Delight.

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A full-service 80-year-old regional bank with total assets in excess of $24 billion and having 15 million customers. The bank prides itself on the ability to focus on the needs of its customer and build strong relationships that last a lifetime. We helped them build a reward program for their entire debit card customer base to launch a customer engaging loyalty platform

National Payments Corporation of India (NPCI) is an umbrella organization for operating retail payments and settlement systems in India, initiated by the Reserve Bank of India (RBI) & Indian Banks’ Association (IBA). We enabled NPCI to develop India’s uniform offers and loyalty platform readily for banks named ‘nth Rewards’ made with the collaboration of our product 'Novus Loyalty'.

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IDFC Bank required a tailored loyalty program right from the scratch. Being their loyalty partner, we developed a whitelabel loyalty program for the bank by providing the necessary features and structure exactly how they requested

We helped loyalty republic customers to spend & save smartly through their loyalty program. The program helped them to witness a tremendous increase in point redemption rate by customers thereby increasing their profit margin to a huge extent.

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